Jyll's Google AdsĀ blog

Tips, tricks and strategies from Google Ads Coach Jyll Saskin Gales to give your business an edge.

Can you apply a Combined Segment to YouTube ads? Mar 29, 2024

By: Jyll Saskin Gales, Google Ads Coach

Update: You can no longer apply Combined Segments to YouTube ads. Combined segments are currently only compatible with Search, Display and Demand Gen campaigns...

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What does Eligible (Limited) Bid Strategy mean in Google Ads? Mar 27, 2024

By: Jyll Saskin Gales, Google Ads Coach

Have you ever encountered an "Eligible (Limited)" bid strategy status in Google Ads? It can be a confusing and frustrating message, leaving you wondering what'...

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Google Ads isn't recording my leads as conversions. Why? Mar 25, 2024

By: Jyll Saskin Gales, Google Ads Coach

Have you ever found yourself scratching your head, wondering why your Google Ads account isn't tracking the leads you know you're getting? This is a common iss...

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What should I do when my Google Ads campaign is limited by budget? Mar 22, 2024

By: Jyll Saskin Gales, Google Ads Coach

IsĀ your Google Ads campaign giving you a "Limited by budget" warning? Or perhaps you're losing a lot of impression share due to budget?Ā A limited budget can ma...

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Should You Use Lead Form Assets in Google Ads? Mar 20, 2024

By: Jyll Saskin Gales, Google Ads Coach

Are you considering using lead formĀ assets (formerly known as lead form extensions) in your Google Ads campaigns? While they might seem like a convenient way t...

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Performance Max vs. Standard Shopping: Which is better for ecommerce? Mar 18, 2024

Ā By: Jyll Saskin Gales, Google Ads Coach

Are you an ecommerce business owner or marketer trying to decide between Performance Max and Standard Shopping campaigns for your Google Ads strategy? Both op...

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What is Indirect Competitor Targeting in Google Ads? Mar 15, 2024

By: Jyll Saskin Gales, Google Ads Coach

Ever wished you could peek into your competitors' Google Ads strategy and see what keywords they're targeting? WhileĀ I can't offer you that, exactly,Ā I can sha...

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My Google Ads lead quality dropped. Help! Mar 11, 2024

By: Jyll Saskin Gales, Google Ads Coach

Are you experiencing a drop in lead quality despite your Google Ads metrics remaining consistent? This frustrating scenario can leave marketers scratching thei...

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What can I do if CPCs in my industry are very high? Mar 08, 2024

By: Jyll Saskin Gales, Google Ads Coach

Is the high cost-per-click (CPC) in your niche making it tough to compete on Google Ads? Here are some strategic ways to tackle high CPCs and still achieve you...

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Performance Max vs. Search: Which is Best for B2B Lead Generation? Mar 06, 2024

By: Jyll Saskin Gales, Google Ads Coach

Are you a B2BĀ lead generation business trying to decide between Performance Max and Search campaigns for your Google Ads strategy? While Performance Max offers...

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Should you run a feed-only Performance Max campaign? Mar 06, 2024

By: Jyll Saskin Gales, Google Ads Coach

Are you considering running a feed-only Performance Max (PMax) campaign for your ecommerce business? While this workaround might seem tempting, it's important ...

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How can I stop getting spam leads from my Google Ads? Mar 04, 2024

By: Jyll Saskin Gales, Google Ads Coach

Are you tired of spending a ton of money on your Google Ads, only to get a bunch of spam leads?Ā Many businesses struggle with this issue, especially those in c...

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